In the last few months and particularly since Samantha Cameron's fake Arco Floor Light was plastered all over the press, there has been a real impetus to define the difference between buying the licensed original design and buying a copy!
By investing in the 'real' thing you can be sure that the quality of the workmanship, materials and design of the piece are second to none and that it will last a lifetime - not just a season or two.
This video by The Republic of Fritz Hansen clearly demonstrates the difference between the real and the fake – the footage speaks for itself. If you want good design that lasts, invest in the original and not a copy.
If you feel the same and want to make a change then why not get your voice heard and sign Elle Decoration UK's Equal Rights for Design ePetition to 'Fight the Fakes' and protect original design and help change the law.
We truly believe in the design of the products we sell and in the craftsmanship and materials used to make them and that is why we only sell licensed original's.
Fight the Fakes
May 2, 2012
